Lettermark · Geometric
Xavier & Co. logo
About this design
- The idea
- Two inward-facing forms create an open X-like center, giving Xavier & Co. a crisp icon that feels both balanced and contemporary.
- Layout
- Pair the name with a compact, symmetrical emblem made from two upright, inward-facing chevrons and a centered diamond. The resulting open space suggests an X without making the letter the whole icon; keep the forms simple and distinct.
- Lettering
- Use a clean geometric sans such as Montserrat or a similar typeface, with lightly expanded spacing and the exact name “Xavier & Co.”
- Color
- Use a solid teal (#0F7173) icon and teal company name for strong contrast. Place a small coral (#F26A4B) diamond between two teal forms; use cream (#F7F3E9) as the background and to separate the shapes.